On July 26th over 4,000 people gathered at the Exhibition Place in Toronto for The 6th edition of the LOLË White Tour, produced by evenko. In a sea of yogis all dressed in white, we celebrated yoga, wellness, hope and equality with teachers Elena Brower and Megan Marie Gates.
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| Wearing white at the Lolë White Tour is more than a dress code; it’s a statement and a tribute to peace. |
I think the most exceptional part for me was the ambiance. Lole does a fantastic job at bringing like-minded people together and creating a zen environment at (the usually quite hectic) Exhibition Place. Matt Holubowski, the musical guest of the evening, tied us all together in harmony with truly incredible songs inspiring peace.
Arrival was at 6PM and the yoga sessions began at 8PM. I entered giveaways, visited booths and chatted with the event sponsors before sitting down with my babes Danielle and Lauren for the yoga class.
See more in my Vlog here:
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| My babes Danielle @darlingmagpie and Lauren @twirltheglobe |
See more in my Vlog here:
The VIP experience also included a private lounge with light bites, a deluxe gift bag, and sweet yellow beaded bracelet. Everyone received a beautiful double-layered Lolë yoga mat to use at the event and bring home afterwards.
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| The annual Lolë White Tour was first launched in 2012 with the goal of building a global wellness movement. Since then, LWT has united over 65,000 yoga lovers around the world, bringing top yoga talent together with local communities to practice in inspiring, emotionally uplifting locations. The tour has become renowned in the wellness space for promoting personal connections, community involvement, and the opportunity to experience the exceptional. |
Our VIP gift bags included promotional gifts from sponsors: EBATES, Clearly, BareMinerals, Sanissimo, Arnicare, Avocados from Mexico, Manitoba Harvest, Institut Esthederm, Revitalift Cicacream, Goodfood, Laneige, Eska, Larabar, Doterra, Prana, KISS 92.5, Toronto Yoga Show, Yoga and Wellness show, and Lolë Women.
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| We received some amazing hair elastics in our gift bag, which have been incredible for workouts and yoga classes over the past few weeks. My sister Lauren has super long blonde hair and swears by these to keep her hair off her face and up in a tight pony during workouts and soccer games. |
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| Myself and Danielle, the Marketing Director for Lolë along with my good friend David from NATA PR :) <3 |
The event also took place in Montreal on August 18 at Quai Jacques-Cartier located by the St-Lawrence river in Montreal’s historic Old Port. Learn more about the Lolë White Tour Here and make sure to tag photos with #LOLEWHITETOUR2018.
I hope to see you at the Lolë White Tour in 2019!
xx
Press samples featured.
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